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Holding an open house successfully
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Sunday, 27 August 2006

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If you're committed to holding an open house, here's how to do it right.
Here’s how to hold a better open house


Promote heavily.  Make sure your open house is listed on the MLS and on other Internet sites such as Realtor.com, Expo or Craigslist.com.  Post lots of pictures, send out flyers, put up lots of signs and advertise in your local paper.

De-personalize. Take down family photos, trophies and other personal touches.  Buyers need to imagine the house as a blank slate, ready to be occupied and personalized.

De-clutter. Put away the ceramics collection, toys and things lining the bathroom and kitchen counters.  A crowded house makes it look smaller and makes it harder for buyers to imagine it their own.

Clean and repair your home. Clean your house as if you were going to eat off the floors. Consider making minor cosmetic repairs and upgrades such as touching up paint and planting fresh flowers.

Consider holding an early viewing just for the locals.  It will make them feel good, and allow the agent to focus on the most interested parties when the real open house starts. 


-jhd-

 
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